Case study · Media
Optimizing premium streaming for sales.
Conversion-led optimization generated 57% more sales and reduced cost per sale 39% in five weeks.
The approach
Premium streaming media was optimized toward actual customer conversions, connecting buying decisions to sales performance.
The outcome
Sales increased 57% while cost per sale decreased 39% over five weeks.
About these results
These findings describe the individual campaign or analysis above. Outcomes vary with the audience, investment, creative, and measurement approach. Client identities and additional campaign details are withheld where they have not been supplied for publication.